To launch Consul's new microwave that re-heats pizzas to perfection, we transformed the most traditional pizzerias in the country into Consul stores. And let people have delicious leftover pizza reheated to perfection for breakfast and buy our new microwaves straight from the pizzerias.

Plastic it's in the water we drink, in the food we eat, in the air we breathe, in our lungs, in our brains, in our blood. That's why we extracted microplastic from human blood to make you extract plastic from your life.

Brazil has 12 million illiterate adults. 30% of them work in construction. As one of the biggest construction companies in the country, MRV transformed every construction sight into schools for those who build the future of our country.

Older dogs are 5x less likely to be adopted than puppies because people believe they can't learn new tricks. To prove them wrong, we trained stray dogs to grab beers inside Consul's new beer fridge, turning old buddies into beer buddies.

To launch Mike’s new global concept “Lemonade for Adults” we went through the pros and cons of being a young adult in today’s world.

For the first time, a Corona campaign disposed of the image of the iconic Corona bottle itself. With negative space where the bottle should be, the campaign calls attention to recycling and encourages people to return Corona packaging correctly, without polluting beaches and oceans. 

The canceling of carnival due to COVID-19 impacted those who rely on the festivity to have their biggest pay-day of the year: street vendors. For the first time, the faces of carnival wouldn’t sell beverages on the streets. But only on the streets.

If you don't have a Brastemp refrigerator, the water you drink probably tastes like what you have inside your fridge. That's why we created a special line of bottled waters with fish, onion, chicken, and pizza flavors

With 1 death every 16 hours, the LGTBQIA+ rights are invisible in Brazil. To highlight these rights, we took the colors of the Pride Flag to the 250 articles of the Brazilian Constitution, while also redesigned and rearranged its outdated interior.

Ambev collected and recycled more than 327T of plastic garbage from the last brazilian carnival into 2K trash cans. To tell this story, we created a recyclable animation, with characters and scenarios made of these materials, at the end, 
the entire film was recycled into the last trash can.